How to Build an Author Email List from Zero in 2026
Building an author email list from zero is the single highest-ROI marketing activity available to indie authors — yet most skip it until after their first book.
The Publishing Times
All the News That’s Fit to Publish
Coverage
A service for delivering ebooks and audiobooks to readers, used for reader magnets, review copies and direct sales. Official site: bookfunnel.com
Building an author email list from zero is the single highest-ROI marketing activity available to indie authors — yet most skip it until after their first book.
A definitive, table-heavy comparison of every major ARC and reader magnet platform available to indie authors in 2026.
Prolific Works — formerly known as Instafreebie — is one of the most underused reader magnet and ARC distribution tools in the indie author toolkit.
NetGalley is the publishing industry's leading ARC distribution platform — but at $450–$599 per title, is it worth the cost for self-published authors?
Your email list is the only marketing asset you truly own. This 3,600-word guide covers reader magnets, landing pages, welcome sequences, MailerLite vs.
One email when a new article about BookFunnel is published. Confirm by email; unsubscribe any time.
Add this badge to your site. It links to this coverage page.