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Ask the Editor · Book Marketing · Sep 9, 2026

How do I get book bloggers and BookTok creators to review my book?

Landing reviews from book bloggers and BookTok creators requires treating them like professional partners rather than free marketing channels. You must research their specific tastes, pitch them concisely, and respect their time and platform norms if you want to turn a cold outreach into a glowing review. Here is how to navigate the modern book-influencer landscape without ending up in the dreaded 'skip' pile.

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